OUR STORY2021-09-28T10:03:31+08:00

Bringing Rich and Delicious
TCM Based Food To You Everyday

Our Mission

Based in Singapore, this idea is a collaboration between RichFood Group and Yong Kang TCM, who share the same vision and passion for growing the TCM industry. As compared to Western medicine, there is a noticeable lack of accessibility that connects people to TCM. Thus, we realize food is the way to break the barrier.

As we come together as one, we work towards implementing this idea as soon as possible, especially during this critical period of the Covid-19 outbreak. We combine groundbreaking innovations and expert TCM knowledge in crafting the best delicious recipes to nurture your well-being.

Behind the project is a team of highly dedicated individuals committed to making a difference in this world. We have highly qualified TCM practitioners from Yong Kang TCM that consult professional chefs from RichFood Group to prepare each recipe. We make our food for people who either have regular or special dietary requirements. Customers who have stroke, cancer, or diabetic illnesses can opt for the latter.

Alongside this, you can also customise your meals based on your body constitution. For this, we provide an opportunity for you to consult with our Yong Kang TCM doctors for advice. Last but not least, we have an efficient delivery team that provides reliable delivery service right to your doorstep.

RichFoodxYongKang_logo_Soup

A Shared Vision, Idea and Passion

Based in Singapore, this idea is a collaboration between RichFood Group and Yong Kang TCM, who both share the same vision and passion for growing the TCM industry. As compared to Western medicine, there is a noticeable lack of accessibility that connects people to TCM. Thus, we realize food is the way to break the barrier. 

As we come together as one, we work towards implementing this idea as soon as possible, especially during this critical period of the Covid-19 outbreak. We combine groundbreaking innovations and expert TCM knowledge in crafting the best delicious recipes to nurture your well-being.

Behind the project is a team of highly dedicated individuals who are committed to making a difference in this world. We have highly qualified TCM practitioners from Yong Kang TCM that consult professional chefs from RichFood Group to prepare each recipe. Our products are specially designed for people who either have normal or special dietary requirements. Our products are specially designed for people who either have normal or special dietary requirements. Customers who have stroke, cancer or diabetic illnesses can opt for the latter.

Alongside this, our meals also come with an option for you to customize meals based on your body constitution. For this, we provide an opportunity for you to consult with our Yong Kang TCM doctors for advice. Furthermore, we have the latest food ordering technology that enables people to make orders easily online. Last but not least, we have an efficient delivery team that provides reliable delivery service right to your doorstep.

Our Research Team

Our research team consists of highly qualified TCM practitioners who have been in the scene for many years. Their immense knowledge and expertise are gradually shaping the future of medicine and wellness care.

Lee Ching Chai
李征财医师

Dr. Lee graduated from Singapore College of Traditional Chinese Medicine and Singapore registered TCM practitioner board.

He Xue Fen​
何雪芬医师

Dr. He is a registered Chinese Medicine practitioner and Acupuncturist in Singapore.

Liu Yang
刘洋医师

Dr. Liu Yang graduated from Singapore College of Traditional Chinese Medicine and Singapore registered TCM Practitioner Board.

Lian Xiao Yan
连晓燕医师

Dr. Lian graduated from Singapore College of Traditional Chinese Medicine and Singapore registered TCM Practitioner Board.

Chen Yin Chu
陈塋竹医师

Dr. Chen graduated from the Singapore College of Traditional Chinese Medicine and is a registered TCM practitioner in Singapore.

Lee Nyiat Siang
李月香医师

Dr.  Lee graduated with a Bachelor’s degree in Traditional Chinese Medicine from Singapore College of Traditional Chinese Medicine and a Bachelor’s degree in Chinese Medicine from Guangzhou University of Chinese Medicine.

Executive Chef

Gordon Wang

Chef Gordon Wang is a highly respected guru by his peers in the culinary arts industry. He is famously known for adopting TCM knowledge in cooking delicious, nutritious meals that benefits health. 

 

His vast experience and deep expertise extend many years of whipping excellent herbal delights, include heading a prestigious establishment in Taipei. Gordon’s most prioritized value in his craft is about achieving the right taste, and the right desired effect to give the best dish. This ethics is how he shows excellence and rigour when leading his team in the preparation of more than 100 meals per day.

We are grateful to have Chef Gordon in our house. Gordon is a true believer that health is our first wealth. Along with us, he continues to build healthy communities by promoting the awareness of healthy eating.

"Take good care of your body and it will take good care of you."

The Founders

Nigel Kok & Andy Kok

The founders of Rejuven, Mr Nigel Kok and Mr Andy Kok started their first food and beverage business called RichFood in 2000. Since then, their venture has covered retail outlets, kopitiam, cafe and food catering service. As they were known as the F&B “gurus”, their friends and relatives have proposed to them an idea to venture beyond. They requested Nigel and Andy to provide confinement meals delivery service due to the hassle of finding suitable and accessible meals during the confinement period. Inspired by this idea, they consulted Yong Kang TCM and started researching to draft out a healthy confinement meal menu. Within 6 months, Nigel and Andy have successfully rolled out its very first set of commercial confinement meals in 2005 and established a new company under RichFood called NouRiche.

NouRiche has grown leaps and bounds since then and they continue to improve the menu throughout the years. Years of hard work have finally made NouRiche a trusted brand for providing reliable confinement meals delivery. Nigel and Andy also decided to park NouRiche under the arm of the RichFood group to incorporate TCM into functional food. With this experience, they were driven to innovate a new product line that promotes wellness and nourishing TCM based meals. Hence, Rejuven Singapore by RichFood was born.

Being able to partner with Yong Kang TCM is a blessing to the company as they can provide the vast knowledge tailored to TCM based menu to fulfill different needs from customers. Rejuven also provides meals specially designed for cancer, diabetics and stroke patients. By making this move, they believe this will benefit the large aging population in Singapore and other Asian countries.

Elson Lee

The founder of Refresh Group, Mr. Elson Lee, has started his entrepreneurship journey in 2003 after gaining unexpected health benefits at a reflexology center. He always believes that natural and non-invasive methods are the best way to improve overall health. Hence, his purpose in establishing his first-foot reflexology outlet in Compass Point is to cultivate a healthy Singapore with ancient natural methods. In fact, venturing into the reflexology business was a risk for him as he has zero knowledge about reflexology science.

However, there was a quote saying “Fortune Favors The Bold”, Elson did it anyway without a doubt about his idea and mission. After achieving massive success in the reflexology business, Elson went on to dive into Traditional Chinese Medicine. 

He established Yong Kang TCM and employed over 20 highly internationally trained TCMPB registered physicians to provide convenient, affordable, responsible, and effective TCM treatment services to people. More than 2 million clients are treated by applying our modern TCM techniques.

With years of effort and experience, Refresh Group has gained a firm foothold in the TCM industry. This makes Elson decided to provide wellness and nourishing TCM-based meals by establishing Rejuven together with Nigel and Andy.

Refresh Group is now one of Singapore’s largest TCM wellness groups with 4 business divisions that operate across 10 locations islandwide. Their core interests are focused on TCM clinic, TCM facial, TCM foot spa, TCM food, and TCM hair care center. Elson will never be satisfied with the status quo, and he is consistently learning, upgrading, and adapting TCM practices under medical research while looking for the possibility to develop various TCM healthcare services at the same time.

Making TCM Food Simpler
and Closer to You

Our Vision

​Traditional Chinese Medicine is widely known to be skeptical among most people due to its non-mainstream methods as compared to Western medicine. However, this is an ancient medical practice that was passed down many centuries ago. They are
scientifically proven for healing many diseases safely and naturally.


To make a significant impact, we decide to take big risks. We want to turn this misconception around by introducing TCM based food
to the public. We disrupt the traditional TCM industry with modern technology for enabling everyone to enjoy accessibility to
TCM’s benefits for a lifetime. A belief in the power of TCM unites us. We strive to promote health awareness among the public by
utilizing the natural healing benefits of TCM. Just like our logo “Kang”, we believe without health, there will not be wealth.

COPYRIGHT© 2022 - All rights reserved by RichFood (S) Pte Ltd.

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